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Things you need to know
Objectives:
First define your objectives. Why are you building
the site, what marketing purpose will it serve? What type of customers are you
looking for ? What are your objectives?
Domain Names:
For custom branded websites, and
Shopping Portals we recommend getting your own domain name. It's
quick, inexpensive and allows you to establish a brand identity which is easy to
find on the web. You should always own your own Domain name.
Website Construction:
Many affiliate
programs offer a lot of very good advice on building websites, and
you should select a web host that offers advise and tools to build your
site with.
Hosting Solutions:
For most applications where brand
identity is important, we recommend low-cost (as low as US$40 per year) hosting
solutions that permit the use of your own domain. We don't recommend using
a free hosting service where they own the domain name.
Trusted Associations:
When you build a custom branded
website, or a shopping portal site, we strongly recommend including
emblems and logos for various trusted associations within the industry.
These will assure prospective customers of the integrity and security, of
your site.
Promoting Your Site:
Once you've built and published your site,
you need to promote it properly in order to attract a steady flow of traffic.
All Affiliate programs offer tips and suggestions to help you get the most bang
for your marketing dollar.
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